Ghanian-Based energy distributed startup PEG Africa to open solar refrigerators after its pump installations recorded a million dollars in sales PEG, an Accra-based distributed energy firm has passed $1 million of sales from hundreds of pump installations in 2020 and is eyeing entry into the solar refrigerator market. The West African startup claims to have over 700,000 daily users in Ghana, Côte d’Ivoire, Senegal, and Mali after it started piloting solar pumps in 2019. Read also: Simplifying POPIA for small businesses Using the same approach as with its solar home systems, PEG Africa finances solar water pumps for smallholder farmers, livestock and poultry owners, and community drinking water over a period of up to 18 months. The company has deployed 0.5MW of solar water pumps and expects to triple that in 2021. “We are showing that we can bring additional productivity, jobs, and income to the consumers we serve, helping people who once relied on polluting and expensive fuels like kerosene, candles, batteries, and diesel to leapfrog into a clean energy future,” Whalan said. Focuses on providing embedded finance for useful and productive assets, such as solar home systems via its PAYG financing model. This enables its customers to replace their perpetual spending on poor-quality polluting fuels with solar energy. raised more than US$50 million in funding over the last four years, and has been actively diversifying its product offering to meet customer needs.