Why Is Fashion Important Fashion is a non-verbal way of communication that conveys a lot about the person’s personal, ty, background and style. Earlier it was exclusively the world of the affluent, celebrities, and royalty. However fashion is now within the reach of the common man, special besides youth. Beside, dress fashion is an evolution of ideas, which begins as a fad, but in course of time gets accepted in society as a style, which could be in attire, behavior, or lifestyle. Fashion is mostly associated with glamour. It makes people feel confident and bold. People can express themselves openly. Why is Fashion Important? Fashion is important because it reflects the culture of a country. It makes our life colorful and changes our life with time. In a way it also adds variety to life, providing an opportunity in trying out something new. Fashion is not only limited to clothing or makeup but in a much broader sense includes accessories like shoes, perfume, hairstyle, manner, ism, etiquette, and attitude towards life. Fashion is not restricted to self-expression only but also a means of self-empowerment and confidence. It encompasses the total spectrum of human activity, which relates to a specific period. It is an outlook of life. Fashion is how you carry yourself in society without wearing anything trendy. It is how you attempt to make yourself look flawless even without any make-up. It helps you in revealing your true identity.