2014 may have been the year of the nipple (#FreeTheNipple), but 2015 is definitely the year of the bush (#PubeGame). Pubic hair is so popular right now, it's vogue. From mild to moderate tuffs, harbouring tiny strands of love in between your legs has been all the rage so far this year and it has no intention of slowing down. From hipster muffs to Chanel puffs, a landing strip, a Brazilian buff or venturing into the exotic with a dye job bush, prepare your vulvas and dust off your dicks...it's the age of pubis, so it's about time we embraced it. But what's the point? Why do we have pubes anyways? Isn't it irrelevant now that daily hygienic practices have reached an all-time level of sophistication? Well, yes and no. Sure, we really don't really, actually need the pubic hair -- which is why the Brazilian has become so trendy, (that, and crotch shots in pornography are easier to view when there isn't hair in the way) but going more au naturel has become more of a political statement and an increasingly relevant fashion one as well. We've become obsessed with the idea of always making ourselves "better", "cleaner", "increasingly fit for public consumption" (i.e. Instagram & selfies) that in all the hustle of selling ourselves for whatever level of gratification you are trying to achieve, we've lost touch with the purpose of our bodies -- which is to keep us alive. That's it. So, whether you're going for the baby-bald, barely-there or tight-and-trim look, here are the top 3 reasons why we have pubic hair in the first place and the argument for keeping your #pubegame rockin' in 2015: 1. Reduces friction Everyone knows that the most uncomfortable thing about pubic hair is growing it out. So, why not cut that part out all together? Keep your business trimmed and know that pubic hair is thought to aid in preventing skin abrasion and injury, especially during sex when the friction is at its highest. Another consideration is that it acts as a barrier between your delicate skin and your clothing. Providing a protective layer is a job well done when it comes to defending your love nest from unnecessary chaffing or hot weather sticking. 2. Keeps out bacteria Pubic hair is a champion for trapping dirt and other unwanted particles from falling in and around the openings of your Instruments. When we shave, the occasional tiny cuts or open pores make us more susceptible to a bacterial infiltration. Think of your muff as the eye brows to the vulva, the beard of your penis. It's all relative, but pubic hair is here to stay for some time, so you migh as well learn and appreciate how it contributes to your life. 3. Traps Pheromones It is theorized that the ripeness that is captured in our pubic hair is our literal mating call. The pheromones that get trapped within unconsciously invite and excite potential mates. The apocrine sweat glands which are concentrated in our genitals and armpits become stimulated during high emotional duress, such as sexual stimulation or anxiety and that's where the pheromones come from. That and, those glands are an essential part of the thermoregulation of our bodies. That all sounds nice, but does your scent actually attract other lovers? Subtle stimulation of the libido via our pheromones is proven to excite potential lovers, and some of you need the help with your love game, so why stunt your potential with unnecessary grooming? I'm not saying sans-pubic isn't the way to go, but it is about priorities. Do you feel more confident when you've kept your #pubegame tight? Does it make you feel sexier when you are well groomed walking out the door? Are you more apt to enjoy the experience of having some hunk go to town & down on you while you starfish on a Friday night? Yes?!?! Then keep doing you, keep rocking your confidence and just know that our bodies have reasons for the way they function and a little sexual education doesn't hurt every once in a while.